Rhinoceros Success Attitude.
A friend had posted on Facebook a picture of a sign that read “Warning. Protected by a Rhinoceros with Attitude!” That got me to realizing just how important attitudes are.
A Rhinoceros is nothing but attitude. That’s how you become a Rhino – you change your thinking! We don’t really weigh 6,000 pounds. We don’t really have two-inch-thick skin. We don’t really have horns. It is all in your head. We do have the attitude that we are going to succeed, despite the obstacles. We all believe that life is an adventure and we want to be a part of it.
The exciting part is that anybody can change their attitude. You might be a quiet, soft-spoken person, but you can still be a Rhino. You don’t have to become a loud, extroverted party animal. The Rhino attitude burns deep inside you. Attitude is there for everyone regardless of personality or body type.
Changing an attitude can happen in an instant! There is no “preheating of the oven” required. Decide what attitude you want and it materializes instantly!
Have you ever gone into one of those yogurt places where you put whatever you want on your yogurt? Attitudes are like that. Pick who you want to be. Decide how you will react when you get knocked down, rejected or cut off in traffic. Make yourself delightful! No use in putting nasty stuff on your yogurt – you have to eat it. No use in having lousy attitudes either, because you are the one who has to live with them.
Have the Rhinoceros attitude. Resolve to live with an air of expectancy, faith, love and excitement. When things don’t work out, consider it part of the adventure. Customize yourself with all your favorite attitudes and change your world. Keep charging!!! Scott Alexander
Copyright 2011 by Scott Robert Alexander

You are a Rhinoceros! Charge down your dreams!
LOVE! AGREE!!! LIVING IT : < D
Okay, the yogurt analogy is your best ever! So few people realize that their life is their’s to design. They roll over with a victim mentality and cry, “poor me!” When all the while all they had to do is go back to the drawing board and redesign.
Scott, thank you for reminding me to get up a little earlier each day to work on my design. I have it perfectly pictured in my head. Now I just have to bring it to life. Hey, you know the word “charge” can also means to revitalize!
You are one clever jungle animal Mr. Alexander!
This is why I love your book so much! Rhino Mindset keeps me focused how how I want things to be, why I want them to be and keeps me charging everyday. Thank you Scott for words that have helped me “re-invent” my life!
That’s the Rhino Scott I know! Let us all keep charging towards our goals and don’t let anything stop you until you reach them!
Inspiring you to have more Wealth and Riches in every area of your life,
Dexter
I first found out about the Rhino spirit in the 1970’s and have lived it since.
I am known by my friends as an incredible Rhino, keeping a positive attitude in spite of all the ‘bombs’ life throws at you.
Thank you Scott, one of the great books I have ever read.
I appreciate that, buddy! Keep charging!!!
Scott, Read your books (the first time) in the mid 90’s and still live the philosophy today. Great to see you are online!
Great post and keep up the great work.
I appreciate that, Jay! Great to have you as a charging Rhino Facebook friend!!